A recent article in FutureSport shared seven ways that teams could monetize fan created content. Brian Cristiano and Rob Cressy talk about if it makes sense or is even possible to monetize fan created content. Should teams be thinking bigger with their sponsorships? Should fan engagement opportunities be just that, leaving the monetization to another area? What could an integrated sponsorship of the Kiss Cam look like?
In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.
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